{"id":2348,"date":"2018-10-10T14:43:33","date_gmt":"2018-10-10T14:43:33","guid":{"rendered":"http:\/\/financeintellect.com\/home-page\/home\/?p=2348"},"modified":"2018-10-11T14:55:25","modified_gmt":"2018-10-11T14:55:25","slug":"thomas-cook-launches-first-of-its-kind-dedicated-forex-card-mobile-app-to-manage-multiple-currencies-on-the-go","status":"publish","type":"post","link":"https:\/\/financeintellect.com\/home-page\/home\/thomas-cook-launches-first-of-its-kind-dedicated-forex-card-mobile-app-to-manage-multiple-currencies-on-the-go\/","title":{"rendered":"Thomas Cook launches first of its kind dedicated  Forex Card Mobile App to manage multiple currencies on-the-go"},"content":{"rendered":"<p class=\"m_2456526109070511368m_7723796530421030797MsoNoSpacing\"><span lang=\"EN-GB\">As part of its Digital Strategy, across its core Travel and Foreign Exchange businesses, Thomas Cook (India) Ltd., India\u2019s leading integrated travel and travel related financial services company has delivered on a series of innovative mobile-first initiatives: the\u00a0<a href=\"http:\/\/thomascook.in\/\" target=\"_blank\" rel=\"noopener\">thomascook.in<\/a>\u00a0Holidays, Visa &amp; Forex\u00a0Online Stores\u00a0and\u00a0Apps,\u00a0iLead-a unique CRM integrated Holiday Sales App, its award winning\u00a0Tour Manager App\u00a0and\u00a0customer self-service App,\u00a0Click2Book\u00a0for business travellers, an advanced web-technology platform\u00a0<i>Astra<\/i>, robotics and machine learning,\u00a0<i>Voyager<\/i>-a customised holiday bundler, etc.<u><\/u><u><\/u><\/span><\/p>\n<p class=\"m_2456526109070511368m_7723796530421030797MsoNoSpacing\"><span lang=\"EN-GB\"><u><\/u>\u00a0<u><\/u><\/span><span lang=\"EN-GB\">With a YoY growth of 16%,\u00a0<\/span><span lang=\"EN-GB\">the highest estimated growth rate by any country in the world,<\/span><span lang=\"EN-GB\">more than a quarter of India\u2019s population is expected to be using smartphones by the end of 2018 (337 Millionn users)<\/span><span lang=\"EN-GB\">\u00a0Source:<\/span><span lang=\"EN-GB\">\u00a0eMarketer, the US-based market research firm.\u00a0<\/span><span lang=\"EN-GB\">Not surprisingly, the adoption of mobile apps too has seen rapid evolution- across not merely travel, but also foreign exchange transactions. Data from Thomas Cook\u2019s Foreign Exchange business highlights the clear shift with a 47% growth\u00a0<\/span>in mobile transactions<span lang=\"EN-GB\">. Hence, in a strategic move to empower the new age, mobile-first Indian traveller, the Company has launched the\u00a0Thomas Cook Borderless App. This, the first of its kind dedicated app, enables its multicurrency Borderless Prepaid Forex Card users to access and manage their Borderless Prepaid Card account anywhere, anytime, from the convenience of a smartphone.<\/span><b><u><\/u><u><\/u><\/b><\/p>\n<p class=\"m_2456526109070511368m_7723796530421030797MsoNoSpacing\"><span lang=\"EN-GB\"><u><\/u>\u00a0<u><\/u><\/span><span lang=\"EN-GB\">Thomas Cook\u2019s new app while focussing on convenience and global access, aims to further delight users with its safety-security and emergency assist.<u><\/u><u><\/u><\/span><\/p>\n<p class=\"m_2456526109070511368m_7723796530421030797MsoNoSpacing\"><span lang=\"EN-GB\">Kailash Gupta, Senior Vice President &amp; Head, Payment Solutions Thomas Cook (India) Ltd.\u00a0said,\u00a0\u201cToday\u2019s impatient new age traveller is increasingly opting for convenience and we are witnessing a significant consumer shift to mobile-led platforms for both travel and foreign exchange. Hence in our digital focus to empower our travellers, we have launched a dedicated app for our Borderless multicurrency prepaid card users. The app, with its real time services, will significantly\u00a0improve customer experience and\u00a0enhance convenience and safety-security, an essential ask for today\u2019s global traveller.\u201d<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>As part of its Digital Strategy, across its core Travel and Foreign Exchange businesses, Thomas Cook (India) Ltd., India\u2019s leading integrated travel and travel related financial services company has delivered on a series of innovative mobile-first initiatives: the\u00a0thomascook.in\u00a0Holidays, Visa &amp; Forex\u00a0Online Stores\u00a0and\u00a0Apps,\u00a0iLead-a unique CRM integrated Holiday Sales App, its award winning\u00a0Tour Manager App\u00a0and\u00a0customer self-service App,\u00a0Click2Book\u00a0for [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":2349,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[8],"tags":[1977,1974,1975,1976],"class_list":["post-2348","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-india-inc","tag-borderless-prepaid-card","tag-innovative-mobile-first-initiatives","tag-integrated-holiday-sales-app","tag-multicurrency-borderless-prepaid-forex-card"],"aioseo_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Thomas Cook launches first of its kind dedicated Forex Card Mobile App to manage multiple currencies on-the-go 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